MarketingExperiments / Copyblogger Subject Line Copywriting Contest
Please join MarketingExperiments and Copyblogger in our efforts to discover what really works in online copywriting through this subject line copywriting contest.
Before participating please read through and accept these Official Rules. If you do not accept them you are not eligible to participate. The MarketingExperiments / Copyblogger Subject Line Copywriting Contest (the “Promotion”), brought to you by MarketingExperiments (the “Promoter”) will be governed by these rules (the “Official Rules).
To be eligible to participate you must be at least 18 years of age.
Employees and directors of Promoter and its licensees, advertising, promotion or production agencies and provider companies (and their respective dependents, immediate family members and individuals residing in their same household) are not eligible to participate.
The Promoter and its associated companies reserve the right, at any time, to verify the eligibility of Participants.
2. PROMOTION PERIOD
The Promotion’s final entries (blog comments with subject line test ideas) are considered until Wednesday, March 28, at midnight Eastern Daylight Time.
3. HOW TO PARTICIPATE
Every comment with a proposed subject line has the chance to receive the LPO prize. Comments can be submitted on the MarketingExperiments blog at /research-topics/email-marketing/subject-line-reader-contest.html or Copyblogger blog at http://www.copyblogger.com/optimization-summit-2012/.
To enter the Promotion, Participants are not required to purchase product or services.
Three subject lines will be picked from both the MarketingExperiments and Copyblogger blogs. Criteria are at the sole discretion of the judges. These subject lines will then be split tested, and the winner will be the subject line that receives the highest clickthrough rate. This one (1) winner will receive one (1) complimentary ticket to the main sessions at Optimization Summit 2012 plus one (1) free seat in MarketingExperiments Landing Page Optimization Online Course (the “Prize”).
NO PRIZE WINNER HEREUNDER SHALL BE PERMITTED TO (A) REPLACE HIS/HER DESIGNATED PRIZE WITH ANOTHER PRIZE OR ITEM, (B) TRANSFER OR ASSIGN HIS/HER DESIGNATED PRIZE TO ANOTHER PERSON, OR (C) REDEEM HIS/HER PRIZE FOR CASH. PROMOTER RESERVES THE RIGHT, EXERCISABLE AT ANY TIME IN ITS SOLE DISCRETION, TO SUBSTITUTE A PRIZE (OR PORTION THEREOF), PROVIDED THAT THE SUBSTITUTE PRIZE IS AN ITEM OF COMPARABLE OR GREATER VALUE. PRIZES ARE AWARDED “AS IS” WITH NO WARRANTY OR GUARANTEE, EITHER EXPRESSED OR IMPLIED BY THE PROMOTEROR THEIR ASSOCIATED COMPANIES. ALL PRIZE DETAILS ARE AT PROMOTER’S SOLE DISCRETION. ANY COSTS AND EXPENSES ASSOCIATED WITH PRIZE ACCEPTANCE AND USE NOT SPECIFIED HEREIN AS BEING PROVIDED ARE EACH WINNER’S SOLE RESPONSIBILITY, INCLUDING ANY AND ALL FEDERAL, STATE AND LOCAL TAXES.
In acceptance of the Prize, the winner(s) acknowledges and agrees that they may incur costs associated with the Prize (travel to and hotel stay at Optimization Summit 2012, for example) which are the entire responsibility of the winner(s).
5. DETERMINATION OF THE WINNER
The Promoter’s decision is final and the winner will be announced on the Marketing Experiments blog. The winner will subsequently need to provide within 7 days from notification valid contact information to the Promoter in order to redeem the Prize.
If the winner fails to contact the Promoter within 7 days after notification, the winner shall forfeit the Prize. In this event, the Promoter shall select another winner from the remaining eligible entries or dispose of the Prize in any way it deems fit.
7. RIGHT TO USE ANY SUBMITTED CONTENT
By submitting, and upon such submission of, any information or materials including but not limited to website, landing page, name of the company, logo, or the like, or any other material (the “Content”) to the Promoter, Participant agrees to the use, publication and other reasonable public relations activities related to the Prize and expressly grants to the Promoter a non-exclusive, royalty-free and free of charge, perpetual, worldwide, irrevocable, and fully sub-licensable right to use, reproduce, copy, modify, adapt, communicate to the public, make available, publish, translate, create derivative works of, distribute, and display such Content or any concept described in it throughout the world in any media, including but not limited to any product and/or service, such as a blog post or email send, without compensation, or any restrictions on use, accountability or liability, and with waiver of all rights to the extent permitted by applicable laws.