MarketingExperiments - Research-driven optimization, testing, and marketing ideas

At MEC, we have been testing Yahoo! Stores for the past several years. In a previous report, we identified Yahoo! Shopping as one of our lab's Top Performers. In that report, we offered a caveat which seems prophetic in hindsight: A…

At MarketingExperiments.com, we have repeatedly stressed this point: The best publishers are good retailers; the best retailers are good publishers. However, many pure retail operations lack the in-house talent or the strategic…

Related Brief: How to Test and Optimize Your Pricing: You can listen to a recording of a clinic on this subject here: Windows Media Audio RealMedia As part of our research, we have prepared a review of the best Internet resources on…

We recently released the recording of our Offer Pricing clinic. You can listen to a recording of this clinic here: Windows Media Audio RealMedia What if you could leverage a few simple tests to optimize the price of your online offer?…

Series: This is part of a series of briefs on the optimized order process.

Series: This is part of a series of briefs on how to increase your revenue with email. Related briefs are listed at the end of this one.

Series: This is part of a series of briefs on how to increase your revenue with email. Related briefs are listed at the end of this report.

Series: This is part of a series of briefs on winning website awards. Related briefs are listed below:

Series: This is part of a series of briefs on winning website awards. Related briefs are listed at the end of this one.

Mention the phrase "Email Marketing" and you typically elicit two concepts: (a) bulk list purchases/rentals, or (b) ezine publishing. But so often, the marketer overlooks where he can achieve the most LUCRATIVE, immediate results. KEY…