Email Capture Popups Tested

So how can you create an effective email capture popup that is both effective and benign? What should you offer as your primary incentive? How can you write compelling offer copy? Retailers, Publishers, Consultants... here is what we have…

Site Design

Test Number: #112501-SD Word Count: 3450+ Focus: 11 Questions How can you study your customer service metrics to learn whether or not your homepage is appealing to the right prospects? How can you keep your home page from…

Site Design 2 Tested

So we ask (once again) how can you analyze your home page to determine if it is under-performing? How can you be sure to maximize your yield per visit? What can you do to increase the visitor penetration levels of your site? Researchers at…

Site Design

Test Number: #112501-SD Word Count: 3675+ Focus: 10 Questions How does home page design impact the visitor penetration ratio? How does the visitor penetration ratio affect site revenue? How does featuring a product on…

Marketplace Manager

We test a new online service that enables a merchant to list their product at more than 1200 URLs and reach more than 200 million unique prospects. In the July Edition of the Journal, we posed a thought provoking question:…

Opt-In List Builder

Test Number: #100501-EZ Word Count: 3100+ Focus: 14 Questions Why do so many marketers publish an ezine? How does the List Builder Program work? How fast can you expect the The List Builder Program to generate…