March 1 Clinic Notes

Landon Calabello 0
NOTES: These are the notes from our interactive March 1 teleclinic on The Power of Small Changes. If you missed it, the recording will be posted here approximately 48 hours after the event. Offer Copy Optimization Micro-TestMetricPage…

Trash Content Sites & How to Beat Them

Nick Usborne 1
I have been following various discussions recently on the topic of trash content sites. What are they? These are sites created with the express purpose of generating Google AdSense income or affiliate commissions. Lone webmasters, and…
Value Proposition

Marketer’s Intuition

Editorial Staff 0
We recently released the audio recording of our clinic on this topic. You can listen to a recording of this clinic here: Marketing Intuition There is no doubt that intuition and moments of great insight can have a profound impact on…
A/B Testing

Price Testing

Editorial Staff 0
We recently released the audio recording of our clinic on this topic. You can listen to a recording of this clinic here: Price Testing Which will generate the most revenue? A lower price that drives more traffic and buyers? Or a higher…
Social Marketing

Press Releases

Editorial Staff 0
We recently released the audio recording of our clinic on this topic. You can listen to a recording of this clinic here: Press Releases It's tempting to think that press releases are "old media" and have no part to play in the modern…
A/B Testing

A/B Split Testing

Editorial Staff 0
We recently released the audio recording of our clinic on this topic. You can listen to a recording of this clinic here: A/B Split Testing Most of us are familiar with the concept of using A/B split testing to determine which…
Digital Advertising

Click Fraud

Editorial Staff 0
We recently released the audio recording of our clinic on this topic. You can listen to a recording of this clinic here: Click Fraud (Windows Media Audio) http://meclabs.com/cgi-bin/pl/pl.cgi?c5w Click Fraud (RealMedia)…
Email Marketing

Ezine Advertising

Editorial Staff 0
We recently released the recording of our Dynamic Web Pages clinic. You can listen to a recording of this clinic here: Windows Media Audio: http://meclabs.com/cgi-bin/pl/pl.cgi?czw RealMedia: http://meclabs.com/cgi-bin/pl/pl.cgi?czr…
Value Proposition

Landing Pages

Editorial Staff 0
We recently released the recording of our landing pages clinic. You can listen to a recording of this clinic here: Windows Media Audio: http://meclabs.com/cgi-bin/pl/pl.cgi?clw RealMedia: http://meclabs.com/cgi-bin/pl/pl.cgi?clr The…

Data Feeds Tested

Editorial Staff 0
What is a data feed? How can using them get you exposure on over 15 sources of highly qualified traffic, sources that will often convert at a higher rate than either Google or Overture? The sources in question are comparison search…
SEO

Natural Search Engines

Editorial Staff 0
We recently released the recording of our search engines clinic. You can listen to a recording of this clinic here: Windows Media Audio RealMedia In a previous report, we looked closely at optimizing sites to achieve a high Google…
SEO

eBay Basics

Editorial Staff 0
We recently released the recording of our eBay clinic. You can listen to a recording of this clinic here: Windows Media Audio RealMedia In previous reports, we have looked at a variety of pay-per-click (PPC) and comparison…
SEO

Google AdWords Tested

Editorial Staff 0
We recently released the recording of our Google AdWords clinic. You can listen to a recording of this clinic here: Windows Media Audio RealMedia How has Google AdWords improved? Does it still represent the leading source of high-quality…