In Search of a Value Proposition for a Pet Jewelry Business
Here’s a question that was sent to us by one of our subcribers:
“I listened to your value proposition segment…
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Value Proposition
Powerful Value Propositions: How to Optimize this Critical Marketing Element – and Lift Your Results
Has Google Found a Way to Recognize Trash-Content Sites?
One of the problems with Google’s results-found figure is that it includes a vast number of trash content sites.…
What Quality of Customer Experience Do You Provide?
I came across an interesting set of statistics in an article by Jim Barnes.
Here’s an excerpt from his article:
A…
What to Include on Your Home Page
One of our subscribers wrote in with this question about page layout:
"We are at the early stages of building a…
The Power of Small Changes
We recently released the audio recording of our clinic on this topic. You can listen to a recording of this…
Does having a clear vision help your company succeed?
In response to Wednesday’s teleconference call, one of our listeners, Michael Madden, wrote in with an interesting…
Feedback on our Value Proposition Teleconference
Each time we complete a teleconference we feel a little nervous, not knowing how our presentation has been…
Optimizing Subscription Pathways
We recently released the audio recording of our clinic on this topic. You can listen to a recording of this…
March 15 Clinic Notes
NOTES:
To view the notes as they are added, please refresh this page when instructed to do so.
Business Success…
In Search of a Value Proposition
If you had just ten words with which to describe why people should buy your company’s products or services, what…
March 1 Clinic Notes
NOTES:
These are the notes from our interactive March 1 teleclinic on The Power of Small Changes. If you missed…
Using Descriptive Domain Names & Page Descriptions
This is our first post based on a question from one of our subscribers. The question was emailed in and the writer…
Business Plan Competition
Here’s your chance to enter the MarketingExperiments.com First Annual “Back of a Napkin” Business Plan Competition.…
Marketer’s Intuition
We recently released the audio recording of our clinic on this topic. You can listen to a recording of this…
Domain/Product Name Testing
We recently released the audio recording of our clinic on this topic. You can listen to a recording of this…
PPC Search Campaigns
Topic: How to use pay-per-click (PPC) search campaigns to boost website traffic and maximize profits from day…
Online Competitive Analysis
We recently released the audio recording of our clinic on this topic. You can listen to a recording of this…
Subscription Revenue
This research brief will answer the following questions:
What are the benefits of offering pre-paid or…
Linking Strategies
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d=parent.frames.document; n=n.substring(0,p);}…
Avoiding Unprofitable PPC Campaigns
We recently released the recording of our Dynamic Web Pages clinic. You can listen to a recording of this…