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Social Marketing

Harnessing Social Media

EDITOR’S NOTE: You can listen to a recording of the clinic by using the link below. Harnessing Social Media Web 1.0 was the Web in its infancy, its first developmental stage. “Web 2.0” was coined by O’Reilly Media in 2004. You can think of…

MySpace Suing over Social Network SPAM

MySpace has filed suit against Scott Richter, CEO of Media Breakaway, claiming he and his company were actively “spamming” millions of MySpace users in violation of the CAN-SPAM Act and other federal and California state statutes. The suit…

Press Releases

We recently released the audio recording of our clinic on this topic. You can listen to a recording of this clinic here: Press Releases It's tempting to think that press releases are "old media" and have no part to play in the modern world…

Customer Ratings

We recently released the recording of our Dynamic Web Pages clinic. You can listen to a recording of this clinic here: Windows Media Audio: http://meclabs.com/cgi-bin/pl/pl.cgi?cww RealMedia: http://meclabs.com/cgi-bin/pl/pl.cgi?cwr This…

Online Conferences

In this report, we will focus specifically on online/telephone conferences. How can these conferences create extra value for your site visitors? What are the benefits for publishers and retailers? What is the best way to manage these…