B2B optimization contest winners announced

Last Wednesday's web clinic -- B2B Success Stories: Four tests with gains of 21% to 254% -- was the second in our series featuring case studies and test results from our course and clinic participants. This clinic's three lucky winners are…

From conversation to conversion

In our recent webinar for the ADMA, "Optimise Your Online Marketing ROI," we discussed the art of communicating with your customer on your website. We also optimized a handful of participants' sites to demonstrate how communicating with…

B2C Success Stories

Give a man an optimized landing page and he converts for a day. Teach a man how to optimize his own landing pages and he can plan, make changes, test, analyze and increase conversions for years to come. With apologies to Lao Tzu,…