B2C Landing Page Optimization — Live Clinic, continued
Our team of analysts conducted optimized five landing pages from our web clinic contest. See how they applied the MarketingExperiments Conversion Sequence.
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“Optimization Idol” — Special B2C clinic & contest tomorrow
Optimization is serious business, especially in this economy, but it's important to have some fun with it. Even scientists are allowed to geek out a bit, right? So we're conducting a special "Optimization Idol" live clinic and contest…
Email optimization — 57% gains break through the doom and gloom
Our recent web clinic showed how a handful of minor changes to email capture pages increased sign ups by 49% and optimizing email body copy achieved gains of 54% and 57%.
Connecting on LinkedIn: Quality or quantity?
Tips for making more quality connections through LinkedIn, whether you're a newbie or a social media veteran.
Update: 2009 Landing Page Optimization Workshops (East & West)
If you're looking for ways to quickly increase revenue and results, work with Dr. Flint McGlaughlin and our analysts to optimize your site at two upcoming workshops in Salt Lake City and Miami.
With New Year’s parties long gone, one “Best of” post is still standing
As 2008 ended, the blogosphere filled up with posts about reflections, predictions, and compilations. It's time to see which of these posts has become a resource to return to again and again.
Email Optimization
How aggressive are your email marketing goals for the year ahead?
Are you optimistic about growing your lists and response rates, or hedging your bets due to the economic downturn?
As marketers face increasing pressure to improve…
Marketing strategies and inspiration for the C-level (and beyond)
Many executives are frantically looking for ways to not only keep their organizations solvent, but growing. Much of that growth potential can be tied back to smart marketing.
Optimizing Offer Page
One of the greatest challenges to developing your offer pages is proving to jaded prospects that the rewards outweigh the risks.
But you can tip the balance in your favor.
The key is creating offer pages that minimize Friction and…
Top 11 free marketing tools and resources
A roundup of 14 of our most popular free MarketingExperiments tools for marketing, testing, optimization and analysis. Includes PPC, price testing, metrics, search, and more.